Event Education: Budgeting for a Celebrity

big pile of dollars Most people on this earth do not know how to book a celebrity performer, and what to expect when they do. We want our clients to be fully educated, so thought I’d write a short note on expenses and payments.

Not only will you be expected to pay the performer’s asking fee, but you will also be signing on the dotted line to fly them in (and by THEM, band, entourage, whoever that performer needs at the gig with them), put them up in hotel rooms and feed them. Limousine, cargo vans, around the clock access to same, often times.

More than you thought? Well, think some more.

Concerts mean staging (venue rental), lighting and sound, technicians to run all that. Instrument rental and tuning. Sometimes special flooring. Security. And don’t forget, you’ll be feeding the crew too.

Now all this can be gotten with underwriting, but that needs to be started 1 yr in advance.

You can really see how proper budgeting will make or break your event. We’re glad at Tartan Talent to go over these things with you.

What to look for in a TALENT COMPANY!


You’re going to do a SHOW!  It’s overwhelming!!  So many details, so much money and opinions involved!  Tartan Talent is a full service (some might say turn key) production company, that will handle your event, work in your best interests and take all the fuss off your plate!  Download this flow chart to get an idea.

You can’t afford a FREE celebrity!

We hear it all the time. “Who can we get for FREE?”

And here is why you don’t want someone for free. In fact, there are many reasons.

First of all, it will almost never happen. In all the years we’ve been involved in the business, we’ve seen this happen SUCCESSFULLY once. ONE time. Uno!! And the number of times it failed– COUNTLESS!

Reason: With a “free” celebrity, you have no contract. Without a contract, good luck. You won’t have any guarantee this person will show up, and no recourse when they don’t.

Reason: Once it’s “out there” that a celebrity has accepted a free gig, EVERYONE starts asking them for the same. That alone keeps all celebrities from accepting a free gig ever– even once.

Reason: You insult the celebrity. And they never forget you/your organization. It literally goes on your “permanent record”!

Reason: Agents won’t forward your request to the celebrity. Managers won’t either. PR agents won’t either. It’s a total waste of time. You’re not taken seriously.

When you decide to elevate your organization with a celebrity event; be it a concert/gala, speaking event, personal appearance– come to the table with a good offer, including round trip travel, ground transportation (in your city only, not on the other side), hotel. Tartan Talent can get the best quote for you on anyone. We can get the quote and availability on the act(s) you are interested in, and advise you on whether or not there is wiggle room to “go in low”.